Thinking about what networking group to join? Torturing yourself over the best meeting or mixer to attend? I hate to tell you, but you’re wasting your time!
As psychologist Barry Schwartz argues is his book, The Paradox of Choice, when we are presented with too many choices, we end up not choosing at all. In other words, we end up experiencing analysis paralysis.
Don’t let this happen to you.
The truth is, there isn’t a scientific formula as to the best one to join and it’s almost always the opposite of what you think. For all intents and purposes, it doesn’t really matter which one you join. Go where there are a bunch of people and genuinely get to know as many of them as possible. You’ll be amazed by how many are connected to someone you already know or may want to know. The people you meet may even be your future clients themselves!